Bill Clinton

Bill Clinton (born William Jefferson Blythe III) was the Democratic President of the United States, elected in 1992 and 1996. Previously he served as governor of Arkansas. His administration was characterized by sustained prosperity, free trade internationally, the end of the New Deal welfare system, and an impeachment attempt that succeeded in the House but failed in the Senate. Known as a brilliant campaigner and policy wonk, as well as skirt chaser, he became a very well paid speaker after leaving the White House. His wife, Hillary Clinton was elected to the Senate in 2000 from New York, reelected in 2006, and in 2007 was the frontrunner for the Democratic presidential nomination in 2008.

National Security Policy

Butfoy (2006) argues that in the 1990s the "revolution in military affairs" (RMA), which produced "smart" weapons like cruise missiles, came of age. This apparently transformed how America viewed the relationship between force and international relations. It looked as though technology was framing foreign policy. In particular, smart weapons enabled Clinton to combine risk minimization with an expanded security agenda. However, we should be wary of ascribing technological determinism to the conflicts of the 1990's dominated by Washington's flexing of its strategic superiority, such as its bombing of Belgrade. As shown by comparison with US strategy after the 11 September 2001 terrorist attacks, Washington's stance in the 1990's was shaped by linkages between technology and specific political circumstances. As these circumstances changed, so did the RMA's place in US efforts to shape world order.

Clinton voter Coalition

Public Opinion: Clinton's popularity

Needham (2005) argues the "permanent campaign" is said to have reached its apogee in the incumbent communications strategies of Clinton and British Prime Minister Tony Blair. However, their assiduous courting of public opinion while in office has been used to explain both the high approval ratings of these leaders and their unpopularity for long periods of their incumbency. This apparent paradox suggests that the permanent campaign model is too blunt an instrument to usefully describe or evaluate incumbent communications. Its assumption of continuity between election campaigning and office-holding fails to explain how the strategic terrain changes once a challenger takes office. The concepts of branding and relationship marketing can be used to highlight the difference between gaining support in the one-off transaction of an election and retaining voter loyalty in a post-"purchase" setting. The success of Blair and Clinton in establishing a relationship with voters from within office can be assessed using six attributes of successful brands: simplicity, uniqueness, reassurance, aspiration, values, and credibility. As incumbents, facing challenges in shifting strategic and institutional environments, Blair and Clinton developed messages that were simple and appealed to voter aspirations. Voters remained skeptical about the extent to which these leaders embodied values and delivered on their promises.

Voter demographics

The Presidential Vote in Social Groups (percentages)
% of 1996 total vote		3-party vote
		1992			1996
	Social group	Clinton	Bush	Perot	Clinton	Dole	Perot
	Total vote	43	38	19	49	41	8
	'''Party and ideology'''
2	Liberal Republicans	17	54	30	44	48	9
13	Moderate Republicans	15	63	21	20	72	7
21	Conservative Republicans	5	82	13	6	88	5
4	Liberal Independents	54	17	30	58	15	18
15	Moderate Independents	43	28	30	50	30	17
7	Conservative Independents	17	53	30	19	60	19
13	Liberal Democrats	85	5	11	89	5	4
20	Moderate Democrats	76	9	15	84	10	5
6	Conservative Democrats	61	23	16	69	23	7
	Gender and marital status
33	Married men	38	42	21	40	48	10
33	Married women	41	40	19	48	43	7
15	Unmarried men	48	29	22	49	35	12
20	Unmarried women	53	31	15	62	28	7
	Race
83	White	39	40	20	43	46	9
10	Black	83	10	7	84	12	4
5	Hispanic	61	25	14	72	21	6
1	Asian	31	55	15	43	48	8
	Religion
46	White Protestant	33	47	21	36	53	10
29	Catholic	44	35	20	53	37	9
3	Jewish	80	11	9	78	16	3
17	Born Again, religious right	23	61	15	26	65	8
	Age
17	18–29 years old	43	34	22	53	34	10
33	30–44 years old	41	38	21	48	41	9
26	45–59 years old	41	40	19	48	41	9
24	60 and older	50	38	12	48	44	7
	Education
6	Not a high school graduate	54	28	18	59	28	11
24	High school graduate	43	36	21	51	35	13
27	Some college education	41	37	21	48	40	10
26	College graduate	39	41	20	44	46	8
17	Post graduate education	50	36	14	52	40	5
	Family income
11	Under $15,000	58	23	19	59	28	11
23	$15,000–$29,999	45	35	20	53	36	9
27	$30,000–$49,999	41	38	21	48	40	10
39	Over $50,000	39	44	17	44	48	7
18	Over $75,000	36	48	16	41	51	7
9	Over $100,000	—	—	—	38	54	6
	Region
23	East	47	35	18	55	34	9
26	Midwest	42	37	21	48	41	10
30	South	41	43	16	46	46	7
20	West	43	34	23	48	40	8
	Community size
10	Population over 500,000	58	28	13	68	25	6
21	Population 50,000 to 500,000	50	33	16	50	39	8
39	Suburbs	41	39	21	47	42	8
30	Rural areas, towns	39	40	20	45	44	10

Source: Voter News Service exit poll, reported in The New York Times, November 10, 1996, 28.

Bibliography

Biographical and Presidential

• John F. Harris The Survivor: Bill Clinton in the White House (2005) ISBN 0-375-50847-3
• Joe Klein The Natural: The Misunderstood Presidency of Bill Clinton (2003) ISBN 0-7679-1412-0
• David Maraniss First in His Class: A Biography of Bill Clinton (1996) ISBN 0-684-81890-6

Academic studies

• Butfoy, Andrew. "The Rise and Fall of Missile Diplomacy? President Clinton and the 'Revolution in Military Affairs' in Retrospect." Australian Journal of Politics and History 2006 52(1): 98-114. Issn: 0004-9522 Fulltext: in Ebsco
• Cohen; Jeffrey E. "The Polls: Change and Stability in Public Assessments of Personal Traits, Bill Clinton, 1993-99" Presidential Studies Quarterly, Vol. 31, 2001
• Cronin, Thomas E. and Michael A. Genovese; "President Clinton and Character Questions" Presidential Studies Quarterly Vol. 28, 1998
• Davis; John. "The Evolution of American Grand Strategy and the War on Terrorism: Clinton and Bush Perspectives" White House Studies, Vol. 3, 2003
• Edwards; George C. "Bill Clinton and His Crisis of Governance" Presidential Studies Quarterly, Vol. 28, 1998
• Fisher; Patrick. "Clinton's Greatest Legislative Achievement? the Success of the 1993 Budget Reconciliation Bill" White House Studies, Vol. 1, 2001
• Glad; Betty. "Evaluating Presidential Character" Presidential Studies Quarterly, Vol. 28, 1998
• Harris, John F. The Survivor: Bill Clinton in the White House. (2005) ISBN 0-375-50847-3, biography
• William G. Hyland. Clinton's World: Remaking American Foreign Policy (1999) ISBN 0-275-96396-9
• Jewett, Aubrey W. and Marc D. Turetzky; " Stability and Change in President Clinton's Foreign Policy Beliefs, 1993-96" Presidential Studies Quarterly, Vol. 28, 1998
• Johnson, Fard. "Politics, Propaganda and Public Opinion: The Influence of Race and Class on the 1993 - 1994 Health Care Reform Debate." (2004). ISBN 1-4116-6345-4
• Laham, Nicholas, A Lost Cause: Bill Clinton's Campaign for National Health Insurance (1996)
• Lanoue, David J. and Craig F. Emmert; "Voting in the Glare of the Spotlight: Representatives' Votes on the Impeachment of President Clinton" Polity, Vol. 32, 1999
• Livingston, C. Don, Kenneth A. Wink; "The Passage of the North American Free Trade Agreement in the U.S. House of Representatives: Presidential Leadership or Presidential Luck?" Presidential Studies Quarterly, Vol. 27, 1997
• Maurer; Paul J. "Media Feeding Frenzies: Press Behavior during Two Clinton Scandals" Presidential Studies Quarterly, Vol. 29, 1999
• Needham, Catherine. "Brand Leaders: Clinton, Blair and the Limitations of the Permanent Campaign." Political Studies 2005 53(2): 343-361. Issn: 0032-3217 Fulltext: in Ebsco
• Nie; Martin A. "'It's the Environment, Stupid!': Clinton and the Environment" Presidential Studies Quarterly, Vol. 27, 1997
• O'Connor; Brendon. "Policies, Principles, and Polls: Bill Clinton's Third Way Welfare Politics 1992-1996" The Australian Journal of Politics and History, Vol. 48, 2002
• Richard A. Posner An Affair of State: The Investigation, Impeachment, and Trial of President Clinton (1999) ISBN 0-674-00080-3
• Poveda; Tony G. "Clinton, Crime, and the Justice Department" Social Justice, Vol. 21, 1994
• Renshon; Stanley A. The Clinton Presidency: Campaigning, Governing, and the Psychology of Leadership Westview Press, 1995
• Renshon; Stanley A. "The Polls: The Public's Response to the Clinton Scandals, Part 1: Inconsistent Theories, Contradictory Evidence" Presidential Studies Quarterly, Vol. 32, 2002
• Rushefsky, Mark E. and Kant Patel. Politics, Power & Policy Making: The Case of Health Care Reform in the 1990s (1998) ISBN 1-56324-956-1
• Schantz, Harvey L. Politics in an Era of Divided Government: Elections and Governance in the Second Clinton Administration (2001) ISBN 0-8153-3583-0
• Wattenberg; Martin P. "The Democrats' Decline in the House during the Clinton Presidency: An Analysis of Partisan Swings" Presidential Studies Quarterly, Vol. 29, 1999
• Michael Waldman POTUS Speaks: Finding the Words That Defined the Clinton Presidency (2000) ISBN 0-7432-0020-9
• Wattier; Mark J. "The Clinton Factor: The Effects of Clinton's Personal Image in 2000 Presidential Primaries and in the General Election" White House Studies, Vol. 4, 2004

Memoirs

• Clinton, Bill. My Life. (2004). ISBN 0-375-41457-6.
• Sidney Blumenthal The Clinton Wars. (2003). ISBN 0-374-12502-3
• Kenneth Starr. The Starr Report: The Findings of Independent Counsel Kenneth W. Starr on President Clinton and the Lewinsky Affair (1998) ISBN 1-891620-24-X
• George Stephanopoulos. All Too Human: A Political Education (1998) ISBN 0-316-92919-0

External links

• Extensive essay on Bill Clinton and shorter essays on each member of his cabinet and First Lady from the Miller Center of Public Affairs
• Full audio of a number of Clinton speeches via the Miller Center of Public Affairs (UVa)
• White House biography
• William J. Clinton Foundation official website
• Clinton Global Initiative official website
• Clinton Presidential Library official website
• Clinton Presidential Materials Project Archive of press releases and transcripts of speeches from the administration.
• Clinton School of Public Service